RATING: T for Teen
DEMOGRAPHIC: Teens, Young Adults
RELEASE DATE: Feb 2019
BRAND OVERVIEW:
Apex Legends is a free-to-play first-person shooter battle royale game developed by Respawn Entertainment and published by Electronic Arts. It was released for Microsoft Windows, PlayStation 4, and Xbox.
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KEY HIGHLIGHTS:
- Premier contender to challenge Fortnite in battle royale player numbers and streaming views
- Won 'Best Multiplayer Game' at the 2019 Game Awards
- Fastest game to reach 50m downloads in the first month
- 1m+ Followers on Twitter
- New season every 3 months bringing new battle passes, legends, weapons and loot.
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